I’ve been at this for a long time, and I know that when you have a column due and you’re feeling overwhelmed, you just choose a bite-sized piece and start typing. So I’m starting with an interview I did with Signature’s guru of all things luxury, Ignacio Mazza, and some takeaways the Signature conference.
Signature Travel Network has launched a brand-new hotel booking platform, providing a more seamless experience for travel advisor members of the consortia globally.
While many advisors are encouraged to book lodging for all phases of a client’s trip, the air portion may not be receiving the same attention. As Signature Travel Network pushes travel sellers to ask clients, “Do you need a hotel with that?”—almost as a fast-food operator might ask about fries or a beverage with a burger—the question of booking an air ticket doesn’t come as easily for many travel advisors.
An anticipated pullback on regulations in the digital sphere next year could mean new, creative ways for travel advisors to sell travel and clients to manage trips. It may also lead to innovations in distributing travel products and researching possibilities for travelers on an ever-changing planet. Travel Market Report spoke with Karen Yeates, executive vice president of information technologies for Signature Travel Group, about what travel advisors can expect in this space, what aspects of the digital world they should embrace, and what new technology Signature is developing to save valuable time.
Nathan Parr, a travel advisor from the Travel and Cruise Desk in Oregon, speaks with Alan Fine of Insider Travel Report at the Signature Travel Network’s 2024 conference in Las Vegas. Parr discusses winning Signature's sales excellence award and shares his passion for travel in Thailand, emphasizing its broad appeal.
Travel Advisor Success Stories focus on veteran advisors and how they achieved success. Here’s a look at Jason Hedrick, director of operations and international travel specialist at CI Azumano Travel.
Jamie Jones, owner of WhirlAway Travel and a member of the Signature Travel Network board, talks with Alan Fine of Insider Travel Report about her insights into her role on the board, the advantages of Signature’s marketing, technology and training support, and her enthusiasm for its nonprofit initiative, Travel Elevates.
Karl Kannstadter, vice president of content strategy for exploration at the Signature Travel Network (STN), talks with Alan Fine of Insider Travel Report about his efforts to elevate the profile of adventure travel, including expedition cruises, safaris and active travel experiences for STN travel advisors.